Webinar: 3 Challenges to Scaling the Next Generation of Mobile Video Tuesday, July 18, 2017 - 2:00pm to 3:00pm EDT
Guests will discuss the state of mobile video using 3 barriers to scale as a framework:
Measurement: What is measurable today that needs to improve?
Transparency: What is not readily measurable today that needs to be visible?
Engagement: What are we doing to make video more actionable?
Speakers:
VP of Solutions and Partnerships Innovid
Senior Vice President, Enterprise Media Planning, Investment and Measurement Executive Bank of America